The stream veteran, the little giant Taker, who has now reached the 10-year mark in the internet broadcasting industry, said.
“A streamer must be more sensitive to trends than anyone else and must be able to read the flow of the times.”
Even I, with a year of broadcasting experience under my belt, could greatly relate to this statement.
Trends in the internet world change so rapidly that by the time you adapt, another meme usually pops up. As a profession closely tied to these trends, streamers must respond faster than anyone else.
Surviving means being strong.
The internet broadcasting scene is like a jungle filled with all kinds of schemes and tricks. The weak simply cannot survive.
This means that everyone currently active, even those with a bit of experience, has something to learn.
No matter how much I claim I’m doing well these days, it’s just because various situational elements happened to align perfectly.
It could be said that Abyss becoming the latest game and Camilla gaining her physical form were crucial factors. Simply put, it’s luck.
Knowing this well, since I became a streamer, I have been listening attentively to the advice of senior broadcasters.
Especially, the words of Taker, an ancient broadcaster who had been streaming long before Twitch even existed, were worth paying attention to more than anyone else’s.
*Hey, you can be a streamer too! Episode 1. (5 hours ago)
A video for beginner streamers that was uploaded to Taker’s VTuber channel a few hours ago.
I clicked out of curiosity at first, but found the content more helpful than expected, and now I had been watching for 30 minutes straight.
-You can’t fall behind on trends. You need to learn memes as they come, and if you keep doing the same content, you’ll be left behind. It might be easy in the short term, but when you look at it long-term-.
Was that Taker’s secret to lasting as a streamer?
Even though he would be nearing forty next year, he was extraordinarily trendy in terms of broadcasting. You could say he had a youthful, MZ vibe. In fact, Taker was often told he had a better sense of style than even younger streamers.
“Can’t fall behind on trends…”
As I slowly chewed on Taker’s words, I eventually turned on my stream.
*
[Is that the backstory?]
[Come on, Taker, is that you again?]
[Thinking about what trends are after listening to Taker’s lecture… is this the Taker Effect?]
[The man who makes Kayak move, the one and only Tega]
[Tehwang]
[Taker is really putting in the effort, no one works as hard on their broadcasts as they do.]
[Study if you don’t know.]
[I just joined, so what are we doing now?]
“I’m benchmarking by watching other people’s videos.”
Taker once said not to fall behind trends. I was currently following that advice to the letter.
I was carefully figuring out the latest trends by watching shorts.
– Here stands a man.
[Another man is here, let’s start the chat, lol.]
[There are men, there are women, there are dogs, and there are cats, just saying.]
[These kinds of shorts are popping up everywhere lately.]
[I kind of want this to stop.]
[Foreign repost shorts, for real, lol.]
“Yeah, there are indeed a lot of styles these days. It seems like there’s definitely money to be made. Still, taking other people’s videos and distributing them is a bit much.”
Should I call it assembly line style? It’s a shorts type I’ve been seeing more and more these days. It usually has a foreign background with narration layered on top.
I was just discussing this with the viewers.
[Kayak's Foot Mat MK.2 has donated 1000 won!]
– But why are you analyzing while streaming?
“Today I said I wouldn’t stream, and you all came here crying together. So, I thought I’d turn on the stream and work while talking to you. You don’t want that? If you don’t, I’ll just turn it off.”
[No no no no no, it’s awesome.]
[Come on, just be thankful they turned it on.]
[If you’re going to nitpick, just leave, okay?]
[Happy because the stream is on.]
[Threatening with the stream, how petty.]
[Foot Mat, you rascal!!!!]
[How can MK.2 be so hateable?]
[Honestly, taking that nickname is already suspect.]
[I’m glad they’ve been streaming more often lately, let’s keep it up.]
Ignoring the viewers mercilessly attacking the one who donated on my behalf, I refocused on the videos.
Yes, these days the trend is shorts. Although it feels wrong to say “these days” since it’s been a while since shorts began to take over.
When shorts first appeared on VTube and TikTok rose to prominence, it wouldn’t be an exaggeration to say that these brief videos of around a minute now dominate the world.
We’ve officially entered the era of shorts. If I exaggerate a bit, we’ve arrived at a time when people are hooked on dopamine and spend all day just watching shorts. Who reads books anymore? Watching slightly longer VTube videos at double speed or not watching them at all has become the norm.
Whoever conquers the shorts will be the winner of this era.
Following Taker’s teachings to react sensitively to trends, I was also studying what shorts are currently popular.
I thought it would be a good idea to turn on the stream as well and seek advice from the viewers. It’s better to brainstorm together using collective intelligence, right?
“Well. Since it’s collective intelligence, isn’t it better to put our heads together for anything?”
< Coffee Milk donated 10,000 won! >
– So now you’re asking viewers to think of short concepts too.
“It’s kind of like this. A channel that grows together with viewers and streamers. Everyone, showcase your talents. Who knows? Someone with the talent of a national-level PD might be watching my stream.”
[Talent Discovery Squad Kayak ㄷㄷㄷㄷ]
[Noodle Broadcasting on]
[All day long internet ghouls doing community stuff, watching shorts, and streams will probably analyze shorts well.]
[For real lol]
[Let’s hold a contest, tell them to post it in the cafe.]
[Isn’t this just throwing viewers some crumbs…? Hmmm… ]
[Oh no, it’s not throwing crumbs, it’s collaborative work.]
[Sounds fun, right?]
[These guys always have so many unnecessary complaints.]
[They have low self-esteem and are negative, that’s why ㅇㅇ.]
[There’s research saying ugly people are aggressive online~]
They say too many cooks spoil the broth, but I’m not exactly a genius.
Rather than worrying alone, I think it’s better to gather people and ask for opinions.
I should also have a meeting with the editors later. The both of them are overflowing with work right now, and if push comes to shove, I might have to hire someone just to specialize in editing shorts.
[These days, trends are dance challenges, Minecraft, etc.]
[With Kayak’s stature, do we really need to care about trends? Can’t we just film anything?]
[No no, the VTube market is different.]
[Dance challenge, let’s go! We can hit the algorithm easily with that.]
[If we bring Sebi and have her dance in idol-like outfits, we’ll definitely trend ㅇㅇ.]
[For real, last time we hit the algorithm with dancing on broadcast and her song blew up.]
[Kayak’s dance moves are moving….]
While scanning the chat, I frowned and shook my head.
“Why would we call Sebi? She’s busy enough as it is. The last time she came to the goods shop… she barely made it by squeezing time. I can’t ask her for trivial things like this.”
[Trivial things? Is KayakTube shorts a joke?]
[KayakTube is definitely going to make it to a million~~]
[Compared to the entertainment industry, it is trivial ㅇㅇ….]
[Midkiss’s latest MV views were insane.]
[Yeah, but if Kayak debuts as an idol, she’ll crush everyone.]
[That’s true… thankfully, Kayak is streaming instead of being a celebrity.]
[Kpop lost a talent that comes once in a century….]
[?? Isn’t Sebi in the chat?]
[If Kayak’s happy, she’s saying to talk to the company and film a dance challenge.]
“Uh, was Sebi here? She must be busy, but I see her on live often. No need to push for a challenge. No, no, I can’t exploit you like that, can I? It’s okay? No, no, it’s not okay. How could I just call my little sister to work like that?”
“Did you have time? You seem busy, but you watch live broadcasts often. You don’t have to force yourself with challenges. Yeah, yeah, I can’t just sell you out, right? You’re okay with it? No, no, I’m not okay. How can I just summon my little sibling to do my bidding like that?”
[Weird… Other people seem to have no problem using others.]
[If Kayak doesn’t want to dance, just give a bad review, lol.]
[Current female idol group Midkiss is watching Kayak’s broadcast, oh wow.]
Leaving behind the chatting viewers, I thought.
So, shorts seem to be trending. If I were to shoot some shorts, what kind should I make?
Just shoot and post anything? Maybe compile some highlights from Abyss and edit some Minecraft content from a while ago.
As I was brainstorming like that…
[Talent Donation has sponsored 10,000 won!]
– I edited a shorts video for that café, please check it out!
“Shorts? Right now?”
Hearing that, I headed over to the café, and sure enough, there was a shorts video posted by someone.
– Here’s a streamer.
The video started with a typical mass-produced narration and used my broadcast as the backdrop.
It summarized the games I’ve been playing and the recent content in a short clip.
If my broadcasting life were condensed into a minute, I think this video would turn out like that, right?
“Wow, this is amazing…?”
The content was great, but the editing skills were top-notch too.
It had proper storytelling with a nice balance, and the subtitles weren’t overwhelming at all, making it easy to follow along. The right moments were emphasized to spark interest in the viewers.
[What’s going on here?]
[Is this person a regular editor?]
[This is legit pro-level, seriously.]
[I could just use this as is; the views would probably skyrocket.]
[Kayak’s talent discovery project is a huge success!!!]
“Uh, um, yes… you made this really well. It’s great. Could you please check my whispers?”
I was tempted, but I couldn’t just take a video of this quality for free.
I was thinking of treating it like a freelance job and paying to get the video.
[Talent Donation has sponsored 10,000 won!]
– You can just use it, hehe. I did it out of fan love, so if it gets on KayakTube, I’d be even happier!
“What, really?”
[This is real talent donation, oh wow.]
[Did Kayak foresee this? Their vision is different.]
[Look at that grin, lol.]
After that, I thought about whether it was okay to get away with this and then posted the video.
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